Here's something most CRM users never check: whether their emails are actually reaching the inbox. Not the spam folder. Not the promotions tab. The actual inbox. I've been auditing CRM setups for agency clients for about three years. The single most common issue I find isn't bad automations or messy pipelines. It's that nobody configured the email sending infrastructure correctly. Your CRM says "delivered." That doesn't mean what you think it means. "Delivered" means the rece

I've audited about a dozen CRM codebases for clients over the last couple years. Here's the checklist I actually use, posting in case it helps anyone evaluating one right now. These are the 8 things that get skipped on every "production-ready" demo I've seen. The demo is always pretty. The bones usually aren't. 1. The license. Read it twice. "You get the source code" doesn't mean you can resell, sublicense, white-label, or even redeploy under your own brand. I've seen source-